The Praxis of Product Design in Collaboration with Engineering by Wayne C. Chung

Author:Wayne C. Chung
Language: eng
Format: epub, pdf
ISBN: 9783319955018
Publisher: Springer International Publishing

Design Praxis Matrix’s Application and Utility

To demonstrate the flexibility and use of the Design Praxis Matrix, this paper will describe how teams used this framework to make sense of a boundless problem space. At the project start, one particular team named ARGO entered the Framing quadrant. The Design Praxis Matrix’s internal quadrant descriptors portray the tangible activities involved as problem defining and finding relationships between users and current mobility issues. The ARGO team’s first activities included literature searches and research to frame the problem space. The intangible outputs included a range of text statements and problem statements that framed the areas of opportunity. Output consisted of relevant parts of business reports, initial first-person and third-person research findings, and concept representations of the problem space. Within this quadrant’s activities and outputs were a series of searching, finding, and refining/redefining the queries to narrow the problem’s scope. The team saw significant opportunities addressing the movement of goods from one location to another. This initial stage of the process provided the team members an understanding of the past and current states of moving services, products, systems, and stakeholders in a metropolitan city.

Next, the team used the Framing quadrant to zoom out to ensure they are seeing the current problem in its entirety. The types of activities and outputs are primarily intangible. These include brainstorming words, terms, and concepts that enable broad thinking of the problem space. Example output of the activities is typically created on whiteboards and/or post-it notes. Though this quadrant may constitute simplistic or minimal processes, the activities can play a pivotal role in the other quadrant’s progress because it can be seen as the point of inception for great ideas. An example of this is shown in Fig. 3.3.

Fig. 3.3Brainstorming mobility futures. Aislinn, T. (2014). Carnegie Mellon University

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